We’ve seen the corporate world evolve over time.
Years ago, making money was all that mattered.
Then, as the labor movement took hold, being a good employer was important.
Today, being a good corporate citizen has become critical to one’s reputation.
Business authors Archie Carroll and Ann Buckholtz define “corporate social responsibility” as “economic , legal, ethical and discretionary expectations that society has of organizations.”
As David Bohan, founder of Advertising, wrote in the Tennessean newspaper in May 2013, CSR must become part of a business plan, no matter the size of the business.
Companies must have a strong bottom line, but cannot get greedy. They must treat their employees, shareholders and customers well. They must show their communities at large that they are givers. They must act responsibly in everything they do.
To paraphrase S. Truett Cathy, founder of the Chik-fil-A sandwich chain: earn your money honestly, spend it wisely and give the rest of it away.
You earn your money honestly not just by avoiding illegal activity, but also by treating others as you would want to be treated. If someone works for you, help them be successful and pay them what they deserve. Don’t just pay them as little as you can get away with. If someone buys from you, bend over backward to make sure they are satisfied. In fact, give them more than they pay for. Don’t try to deceive them with inferior products.
If someone invests with you, make sure you do everything in your power to make that investment pay off. Don’t “cook the books” to make the company look better than it is. Don’t make money for yourself while your investors are losing money.
In short, make sure those around you are successful FIRST, then let success come to you.
If you operate in a community, be it a locale, a professional organization or a general citizenry, make sure you are making that community a better place. As a corporate citizen, you have the resources to give your community much of what it needs. You are also responsible to make sure your products are not damaging or polluting that community.
If you do the right things, and do things right, you will profit. If you focus on helping others, others will help you. If your bottom line is about helping others, you should see a nice bottom line for yourself.
Think of others first, and others will think of you. It’s not how much you get that is important, it’s how much you give.
If these ideas resonate with you, visit You will learn how to help others in a big way, and reap rewards for your good deeds. As a corporate citizen, companies learn that selfless behavior ultimately yields the best results.


The violence in the Middle East is attributed to lots of things – inflammatory movies or other media, ruthless dictators etc.
But, in the Middle East, the center of the trouble, as New York Times columnist Thomas Friedman and other experts have said, is angry young men who are fairly well educated, but have no job to go to, and are otherwise inhibited from using their talents most profitably.
In the U.S., we also have many young people who feel left out of the process. They see a few people making lots of money, but don’t see a way to break into the action so they can do the same.
They see that they’ve gotten an education, and all they have to show for it is a big debt and, at the moment, no way to pay it. Perhaps they engaged in a field of study that is not in demand, or cannot be converted to a job that pays well.
Perhaps they grew up in an atmosphere in which competition was de-emphasized. Everyone got something, just for joining the club, or just for showing up. The real world is teaching them that showing up – or getting a good education – may not be enough. The parents have no way to bail them out, except by allowing them to live at home as adults.
We can find much to blame for this predicament. But, let’s not waste a lot of energy blaming someone or something. Let’s focus on where we go from here.
No one wants to see thousands, or even millions, of young people saddled with college debt and no job to pay for it. So, let’s try to solve that problem first.
The best way for a young person to get out of debt is to set up a business that he or she can work. For a look at one good possibility, visit This and other vehicles can help young people start to build their fortunes. The good news about this is that ANYONE can do it. No special background or requirements needed. The person just needs the drive to get it going, and get his or her friends in the same predicament to do the same. It can happen overnight, but typically it takes time and diligence. If things go well, you’ll whittle down that college debt in a very short time. You’ll have ups and downs, but just stay with it.
Remember, when the economy picks up, or when the young person finds work in the regular job market, he or she can take that job, and work their business with whatever other time they have. If they work at it consistently, having a regular job might be unnecessary.
If you are a young person not yet in college, you and your parents need to think not just about what college to go to, but also whether college is right for the student. There are many ways to make money that don’t require education (see above). Think about the job possibilities in the field you want to study. Would it be worth incurring the debt to study that, and risk not having an income to pay for it?
Think of the reverse. Make your money first, then go to college to pursue your interests. You’ll have the money to pay for it and whether you can make a living with it won’t matter.
Don’t get angry. Don’t do things that will set you up to fail. If you are already in a difficult situation, work diligently to get out of it. It didn’t happen overnight, and it probably was not your fault, even though others will blame you. It’s not about how you got there, it’s about how you are going to get out of there.
The alternatives for making money don’t involve government. They are not for the lazy or the impatient. The ambitious young people are just broke. They can fix that with energy, diligence, time and the right vehicle. The lazy and impatient will end up poor, unless they change.
Protests solve nothing and hurt innocent people. Some of the alternatives available to us in the U.S. may not be available to the young folks in the Middle East. In those countries, it may be more about breaking down barriers to success.
There are no barriers in the U.S. There is no need to protest. Use your energy to get out of trouble, or avoid trouble, rather than to blame those you feel got you in trouble.


Are you an E person, an S person, a B person or an I person?
Robert Kiyosaki, with Sharon Lechter, explain the different types of people in their book, “Rich Dad: The Business School For People Who Like Helping People.”
E stands for employee. People in this category usually have a job, and are distressed if they don’t have one. They work for someone else, building someone else’s dream. They are OK with that. They work for money. They have to keep working or the money stops. They look forward to weekends (or days off), vacations and, ultimately, retirement. They’ve resigned themselves to a long, hard road – newly pocked with insecurity since 2008 – until they can retire.
S stands for small business owner. These are rugged individuals, wanting to be their own bosses. Most want their businesses to grow. Some don’t want them to get TOO big, where they can’t run them alone. These individuals believe they are the best and the brightest within their company. Everyone works for them. They may admirably spend their lives building their businesses, shun vacations and hope they will have something valuable enough to sell when they are ready to retire.
The B person owns a BIG business. He has many people working for him. He’s the boss, but some of his employees may be smarter than he. He’s OK with that. In fact, he strives for it. You see, he’s still, and always will be, the boss. (Note: Most CEOs are in the E category. They make a lot of money, but still work for someone else). Those in the B category will own their big businesses until they die. They will probably work in those businesses until they die. It’s financial security, certainly, but where’s the freedom?
The freedom rests in the I category. These folks build wealth, not income. They never have to worry about where their money will come from. They can do what they want. They can go anywhere, anytime for any reason – or no reason at all. They have as much, or more, wealth, as the B person, but they have the TIME the B person does not. These folks have residual income, defined as getting paid over and over again for doing something once. That’s normally associated with people in the movie, TV or recording business getting residuals from reruns. But those in network marketing build initial teams, and help them grow – usually by working with those they’ve brought in to build their teams – and their dreams. The best day of the week for them is the day the weekly check comes in, regardless of what they did the week before.
The Rich Dad book goes into great detail about these types of people, but we’ll sum it up here. The E person craves security. He may envy the rich, or criticize the rich, but never see himself as rich. You can put a fortune in front of him, and he may never see it, or may fear it. Some may make good money at their jobs, but they are still working for someone else.
The S person sees HIMSELF as the catalyst for his life/business. People may help him get rich, but that task is so consuming to him and he doesn’t have time to help others. The important thing for him is that he is beholden to no one. He may tell others what to do, but no one – save, perhaps, a spouse or parent – can tell him what to do. Often, this person’s ego can take over his life.
The B person’s success is undisputed. He is among the fortunate in life. But his fortune comes at a price. He has little time for anything, other than business – or making money. He hopes he doesn’t die before he can relax.
The I person is the dreamer. He dreams not just of financial freedom, but also time freedom. He works for time, not money, though money gives him time. He builds his big dreams by helping others do the same. Chances are, he’s in network marketing, if he’s not in show business. Although, network marketing IS show business. You SHOW others how to do what you are doing.
If you see yourself as an I person, visit It may be the financial freedom vehicle you’ve been looking for. If you are among the other types, and REALLY WANT to be an I person, it would be worth your time to check out the site as well.
We are who we are, but can become who we want. But you have to WANT to become who you want. You can be an E, S or B, and work toward becoming an I – if you want. Many work full-time on their jobs or businesses, and work on their fortune and freedom as a sideline – until the fortune kicks in. Then, they grab the freedom. They say, goodbye E, S or B. Hello, I.